{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"How to find the right business idea and prove it works with John Williams interviewed by Simon Williams #61","description":"Well, this week\u2019s interview guest is me. And I\u2019m being interviewed by Simon Williams, who is a serial entrepreneur, author, speaker, lecturer, and successful business owner and he\u2019s now the founder of Expert Velocity. Simon asked me to be on his podcast, to talk about finding the right idea at the beginning of getting your business started, how to test it out, and then how to get it going. Along the way, I also tell a few stories about my own work life in order to illustrate my points. So there might be some interesting things there from my history in technology and consultancy, and novel work about how I got to where I am now with The Ideas Lab. Thanks very much to Simon for a great interview, and for allowing us to share this recording as part of the ideas lab podcast. Best wishes,&amp;nbsp; John &amp;nbsp; For full links and notes please visit: https:\/\/theideaslab.org\/simonwilliams-interview  ______________________________________________________________ Music provided by Argofox: TheDiabolicalWaffle \u2013 My Wish https:\/\/youtu.be\/sRWEMjYR6e4 ","author_name":"The Ideas Lab Podcast","author_url":"https:\/\/theideaslab.org\/podcast","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/14291045\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/ff6b01\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/71997545"}