{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"The Publicity Show Interviews Peter Shankman Author of "Can We Do That?! Outrageous PR Stunts That Work"","description":"Here's how to listen to the show. First click on the title of\r\nthe show you are interested in. Then left click one time on the POD\r\nbutton which is to the immediate left of the show title. This should\r\ncause your default media player to appear and you now just have to hit\r\nthe play button in order for the show to begin. You can also download\r\nthe show to listen on your mp3 player. Now you can also find us on iTunes by clicking on this link.Elizabeth Gordon and Lee Kantor host each \r\nshow. Elizabeth \r\nis the author of the upcoming book The Chic \r\nEntrepreneur: Put Your Business In Higher Heels and owner of Flourishing Business, an advisory \r\nfirm for entrepreneurs. Lee Kantor is also the host of the popular Dr Fitness and the Fat Guy show \r\nand several other Atlanta-based radio shows.This afternoon we spoke to Peter Shankman...Crisis Management, Social Media and Stunt\/Viral Marketing Expert.\r\n\r\n\r\n\r\nPR Week Magazine has described Peter as \u201credefining the art\r\nof networking.? Peter Shankman is a spectacular\r\nexample of what happens when you harness the power of ADHD and put it to work for you.\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\n\r\nAs an entrepreneur, author, speaker, and ingenious worldwide\r\nconnector, Peter is recognized nationally and globally for doing PR (and\r\neverything else) differently--not only to get attention, produce great results,\r\nand create great companies, but also to have a lot of fun while at it every\r\nday.Peter is the founder and CEO of The Geek Factory, Inc., a\r\nboutique Marketing a PR Strategy firm located in New York City, with clients worldwide. His\r\nblog, PR. Differently, (www.shankman.com)\r\nwhich he launched in 2004, both comments on and generates industry-related news\r\nand conversation. He has also applied his buzz biz know-how to his own Web\r\nventure as the Founder of AirTroductions, the world\u2019s first social network for\r\nbusiness travelers. Launched in 2005 to instant media attention and growth,\r\nAirTroductions was acquired in mid 2007 and relaunched in January of 2008 as\r\nTripLife, (www.triplife.com) the largest\r\nsocial networking and connections website for all travelers.\r\n\r\n\r\n\r\n\r\n\r\n\r\nPeter\u2019s Geek Factory clients have included the Snapple\r\nBeverage Group, Walt Disney World, Vantage Point Venture Partners, American\r\nExpress, Discovery Networks, New Frontier Media, OpSec Security, Napster, Juno,\r\nGenuOne, Dream Catcher Destinations Club, Prstore, Weblo, and many others, and\r\nhe sits on the board of both Scott-e-Vest, the world\u2019s first technologically\r\nenabled clothing line, as well as TripLife.            \r\n\r\n\r\n\r\n\r\n\r\n\r\n Peter is the author of Can We Do That?! Outrageous PR Stunts\r\nThat Work and Why Your Company Needs Them (Wiley and Sons 2006) and a frequent\r\nkeynote speaker and workshop presenter at conferences, shows, marketing\r\nsummits, corporate events, and public relations and marketing industry\r\nmeetings, including Saatchi and Saatchi, Home Town Suites Hotels, NAB, Comdex,\r\nCTIA, CTAM, CES, PMA, The Next Gen Asia Advertising Conference, Mobile Marketing\r\nAsia 2007, Advertising Week, and the Direct Marketing Association. \r\n\r\n\r\nDuring the show Peter shared a new project he is working on called www.HelpAReporterOut.com. This new website grew out of his FaceBook group he created in order to help reporter friends of his out with experts.  Only one rule...no spamming reporters! He also mentioned his work with www.disaboom.com a social network for the millions of people touched by disability. \r\n\r\n\r\nHe also gave our listeners several great pieces of advice. One of them was to make sure you get the "Stoppers" engaged and on board with your pitches in order to get your idea sold in. And always remember ROAR...Responsibility, Opportunity, Awareness and Results.\r\n\r\n\r\n\r\n\r\nAlso, \r\nif you know of a Public Relations professional anywhere in the world that we \r\nshould know about, please email Elizabeth Gordon at EGordon @ \r\nFlourishingBusiness.com. We will try to get them on the \r\nshow.","author_name":"The Publicity Show","author_url":"http:\/\/publicityshow.libsyn.com","html":"