{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"John Crestani: Rethink Everything Constantly","description":"Episode Highlights: [01:08] How John went from offline marketing to online marketing and built his success. [04:39] Why John thinks TV as a platform is a major opportunity for marketing. New Speaker: [11:57] Facebook and other social apps see your attention as their money. [12:21] It's important to recognize our Pavlovic addiction to that digital ping on our phones.. [15:32] We use social media and not the other way around. [16:38] We now find ourselves struggling even as marketers to avoid being sucked into a content consumption loop. [17:50] It's not easy to fight the vortex of social media and its time sucking power. [19:57] Are we too busy recording the moment to actually live in it? [23:08] Education is not about the content as much as it is about the teachers. [31:59] Education based on processes is obsolete. The jobs that will make you money are not following regimented procedures, we have software and machines for that. [34:33] Quoting Elon Musk on education and Batman movies. [36:30] Making education exciting. [40:43] Everyone has something they are really good at and you can earn revenue from that talent. [43:24] There are really only a couple of IM business models out there, focus on one. ","author_name":"ProfitCast","author_url":"http:\/\/profit.io\/profitcast","html":"