{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"030: The Cluetrain Manifesto for a New Generation | Tara Hunt (Part 2)","description":"Listen in to Part 2 of Brian Massey\u2019s conversation with Tara Hunt, CEO of Truly., as they continue to discuss the Cluetrain Manifesto. You can check out Part 1 by dialing back one episode in this feed or visit intendedconsequencespodcast.com for a full list. You can also hear Brian\u2019s reading of the full Cluetrain Manifesto on this feed.&amp;nbsp; In this episode, you\u2019ll also hear Tara\u2019s thoughts on \u2018Jobs to Be Done\u2019 by the Harvard Business Review and Donna Pappacosta\u2019s \u2018Earbud Intimatacy\u2019 theory when it comes to listening to podcasts.&amp;nbsp; Resources and links discussed:  Connect with Tara: https:\/\/ca.linkedin.com\/in\/missrogue&amp;nbsp; Learn more about Truly.: https:\/\/trulyinc.com\/&amp;nbsp; Cluetrain Manifesto: http:\/\/cluetrain.com&amp;nbsp; Donna Pappacosta\u2019s \u2018Earbud Intimatacy\u2019: https:\/\/www.trafcom.com\/about\/&amp;nbsp; Jim Collins Flywheel:  https:\/\/www.jimcollins.com\/concepts\/the-flywheel.html Know Your Customers\u2019 \u201cJobs to Be Done\u201d:  https:\/\/hbr.org\/2016\/09\/know-your-customers-jobs-to-be-done Follow Brian on Twitter: https:\/\/twitter.com\/bmassey&amp;nbsp; Learn more about Conversion Sciences: https:\/\/conversionsciences.com\/&amp;nbsp;  ","author_name":"Intended Consequences","author_url":"https:\/\/www.conversionsciences.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/12905444\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/40487480"}