{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"BBF247: Making money making people smile with Alexandra Watkins","description":"This week we have an enlightening chat about freelancing and company branding with and absolute authority on the matter, Alexandra Watkins. As CEO of her own creative agency, Alexandra has worked with some very impressive clients such as Google, Amazon and Dunkin\u2019 Donuts. She has also written the brilliantly titled Amazon-besteller, \u201cHello, my name is awesome!\u201d See some of Alexandra\u2019s top tips below: ** Be proactive. Don\u2019t be afraid to find people on Linkedin who work for companies you like and offer up your services. ** Consider using virtual teams with employees based around the world. You can cut your overheads significantly ** Think seriously about your brand name. No other investment in your business will be used as much as your name ** Think about joining professional groups where you could meet potential future clients ** When naming your business, use a name that will mean something to your customers, not just you. In this episode of Business Brain Food you will learn: ** How Alexandra has remained relevant for 15 years ** How to name your business ** The pros and cons of freelancing ** The dangers of too much automation ** How to make virtual teams work for your business Resources mentioned in this episode: ** If you\u2019re a business coach, business adviser or would like to become one, go to: https:\/\/maxmyprofit.com.au\/business-exceleration.html ** Alexandra\u2019s agency website: http:\/\/www.eatmywords.com ** Find Alexandra on Linkedin here: https:\/\/www.linkedin.com\/in\/alexandrawatkins\/ ** Buy Alexandra\u2019s book on Amazon with this link ** All previous BBF episodes & show notes can be found at http:\/\/www.businessbrainfood.com.au ** Join the Business Brain Food Facebook Group: https:\/\/www.facebook.com\/groups\/BusinessBrainFood\/ ** Twitter: https:\/\/twitter.com\/bfewtrell Call to action: We\u2019ll end with Alexandra\u2019s favourite quote: \u201cTo fail once is a lesson, twice is stupidity\u201d. Also, if you are enjoying these Business Brain Food podcasts, then make sure to share them via social media sites or email the links to family and friends. A lot of time and effort goes into producing each of these podcasts with the goal in mind of the more people we can inspire about business the better. You can help us do just that! Until next time, have a profitable day! Cheers, Ben Fewtrell 02 8808 5500 ","author_name":"Business Brain Food","author_url":"http:\/\/businessbrainfood.libsyn.com\/webpage","html":"