{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"JJRR 57 Process engineer to Entrepreneur - Proactive wine and spirits decanting - with Tom Belcher","description":"     Tom Belcher is a process engineer and physicist who's always loved data and drinking wine. Listen to Ep57 as Tom describes the lightbulb moment when his engineering and wine drinking careers collided to spawn a new proactive process for wine and spirits decanting. Now founder of WinePrO2, Tom is embracing entrepreneurship and exciting wine and spirits drinkers with a proactive decanting system that can saturate wine or spirits with oxygen in a matter of seconds, all inspired by a manufacturing process. https:\/\/www.jimjimsreinventionrevolution.com\/contact https:\/\/winepro2.com\/ Discount Code: JimJim2019 6:38s Drinking wine in Spain 7:59s Working in industry \/ engineering process development 11:15s Developing a laser marking oxidation process in the engineering world 12:17 Discovering funnel based wine decanting and searching for data 14:38s Bringing science to the decanting process, taking data 17:12s The lightbulb moment: connecting the oxidizing laser process to wine decanting 20:34s Filing a patent and developing a decanting product backed with data 24:10s Engineering project ends , taking opportunity to focus on product development 25:57s Introducing the WinePRO2, the first proactive wine and spirits decanting system 29:58s The challenge of marketing a new product 31:02s Popping the cork on a red blend and A B testing the WinePro2 36:10s Reviewing the WinePro2 treated wine 39:03s Developing ways to showcase the product 41:34s Attending a New Orleans bourbon festival and discovering a new market for WinePro2 43:20s A B testing Whistle Pig Rye whiskey 47:25s Reviewing the WinePro2 treated Rye \u201cThis is scary\u201d 50:25s Tackling digital marketing and learning new avenues to reach people 55:20s You really have to hold the course, the challenge of being persistent 57:10s Urgency to maintain good health \u201cHolding the course, if you have the vision and you get good feedback, you know it\u2019s a product will make a difference for people, then, that\u2019s what kept me going to pursue.\u201d Enjoy the episode? Share with friends! Subscribe in Apple or Google Podcasts! Thanks to our Sponsor! Reach out for a free consultation. https:\/\/www.mgshlachter.com\/&amp;nbsp; Reinventing architectural services.&amp;nbsp; ","author_name":"JimJim's Reinvention Revolution Podcast","author_url":"http:\/\/jimjimsreinventionrevolution.com","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/11194685\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/content\/92558132"}