{"version":1,"type":"rich","provider_name":"Libsyn","provider_url":"https:\/\/www.libsyn.com","height":90,"width":600,"title":"013: Creating New Customers with Digital Marketing - Allison Jasper, ATA","description":"ATA senior director of marketing &amp;amp; communications, Allison Jasper, talks about the ATA consumer marketing campaign - how it came about, advertising channels, and the expected outcomes. Allison explains how this campaign will be a great asset in driving new customers to ATA members to get their first taste of archery.&amp;nbsp; ","author_name":"Beyond the Bow, Presented by ATA","author_url":"https:\/\/archerytrade.org","html":"<iframe title=\"Libsyn Player\" style=\"border: none\" src=\"\/\/html5-player.libsyn.com\/embed\/episode\/id\/10478705\/height\/90\/theme\/custom\/thumbnail\/yes\/direction\/forward\/render-playlist\/no\/custom-color\/88AA3C\/\" height=\"90\" width=\"600\" scrolling=\"no\"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen><\/iframe>","thumbnail_url":"https:\/\/assets.libsyn.com\/secure\/item\/10478705"}