1 rich Libsyn https://www.libsyn.com 90 600 * On this 'Powerhouse Experts', formerly BIZruptions episode * Stormie shares how to effectively utilize the power of a properly created buyer persona. And the steps to take after creation... and it's NOT to just put it in your desk drawer as most normally do.&amp;nbsp; This truly is one of the BEST Buyer Persona creations you ever find.&amp;nbsp; Don't miss my stand in co-host guest, Darrell Evans, and the awesome bonus the Yokel Local team offers.&amp;nbsp; Powerhouse Experts http://bizruptions.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/9165455/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/9165455