1 rich Libsyn https://www.libsyn.com 90 600 This episode is awesome. I know we said that about the last episode. Maybe we're just getting better at this. Here's what happened... Kate cries a little tear at the thought that not everyone wants to be remarkable. What the what?&amp;nbsp; Kate and Kyle discuss how brands like Geico and Toyota want you to put them on your calendar. Maybe your business can use this technique?&amp;nbsp; Revelations from Kyle's friend's therapist.&amp;nbsp; Future clients might be asking for what your current clients say you do. What if you say you don't do that? Triggers can work for you or against you.&amp;nbsp; How Zoom helps Kyle engage clients and keep prices down.&amp;nbsp; Be remarkable so that people will remark about you, says Kyle. Sheesh. Kyle talked a LOT in this episode. We should have fixed that in editing.&amp;nbsp; Derek Sivers' Now movement is pretty cool. We talk about other timely things like calendars and journals and such.&amp;nbsp; Trajectory http://www.trajectorypodcast.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/6342460/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/6342460