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  <title>Episode 38: Totally Dominate Your Market: Practical Strategies and Tactics From Amazon</title>
  <description>Join Our Hosts Somnath Sikdar And David M Frees as they discuss how to Totally Dominate Your Market: Practical Strategies and Tactics From Amazon. But First, a words from this week’s sponsor: This show is sponsored by Business Black Ops and Profit Systems and Solutions – If you’re an established business or professional practice owner and you’ve outgrown your CRM (customer relations management software) or you’ve been cobbling together a host of different tools, software and services, and you’re finally ready to take things to the next level: &amp;amp;nbsp;to integrate your selling marketing and customer patient and client follow up? &amp;amp;nbsp;Then these two companies Not All of Amazon’s strategies and tactics are appropriate for small businesses and professional practices. Few of us are well enough capitalized to engage in a decades long process of experimentations and building the infrastructure to be massive and transformational to society. We need to make money, support ourselves and our families, and to make a dent in the world in our own way. BUT, Amazon is constantly testing and refining the sales and marketing process and in so doing has revealed and verified a number of force multipliers that Can transform a business or practice and can catapult you safely to market domination. So let’s look at a few. Oh and if you want more on force multipliers, text the words “FORCE” to 72000 and you’ll get a great report that should be helpful. &amp;amp;nbsp; Strategies: &amp;amp;nbsp; Know your market Market segmentation Systems Automation &amp;amp;nbsp; Tactics That Align With Strategic Objectives: Initial sale “sell” the device that creates the demand remove barriers to sales up sell/ cross sell/ down sell shopping cart reviews as a tool of sales subscription: &amp;amp;nbsp;  amazon prime   Individual items  &amp;amp;nbsp;   </description>
  <author_name>In Top Form Podcast</author_name>
  <author_url>http://www.intopform.tv</author_url>
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