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  <title>Making Influencer Marketing Work For You with @bryankramer</title>
  <description>Bryan joins his own show this week to share his secrets to using influencer marketing to take your brand from zero to hero in no time. &amp;amp;nbsp; In This Episode  The modern-day marketer challenge of building credibility How an army of influencers can tip the scales in your brand's favor How and why&amp;amp;nbsp;user-generated content and social shares are impacting&amp;amp;nbsp;the majority of your customer's purchasing decisions Why activating an influencer means balancing your product's exposure with making them feel special  &amp;amp;nbsp; Resources  Bryan Kramer on Twitter: @bryankramer Pure Matter BuzzSumo Klout Little Bird Massive Sway Bevel Bevel Code Walker &amp;amp;amp; Company Brands  &amp;amp;nbsp; Visit BryanKramer.com to hear more Human Conversation. </description>
  <author_name>The Bryan Kramer Show</author_name>
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