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The 3-Minute Rule That Boosts Your Answer Rate 40% | Dave Hansen, ClientTether
Speed to lead is where most home service companies quietly bleed their marketing budget, and almost none of them realize how slow they actually are. Dave Hansen hears owners brag that they call every lead "within a day," then has to break the news: the new standard is three minutes. Hit it, and you can lift your call answer rate by 40 percent.   Dave runs ClientTether, a platform that automates the entire lead lifecycle for multi-location home service businesses, from follow-up and quoting to reviews and referrals. In this episode, Tersh Blissett and Josh Crouch sit down with him to break down exactly how fast you need to respond, how to personalize that response so it converts, and the follow-up gaps quietly costing you jobs you already paid for.   You will hear the three-minute, text-then-call sequence that wins the job, why naming the lead source in your first text builds instant trust, the hard truth about how many of your calls really go unanswered, and the customer video that sells better than anything you could say.   CHAPTERS 0:00 – The 3-Minute Speed-to-Lead Standard 1:41 – Meet Dave Hansen of ClientTether 3:34 – The Hidden Complexity of Multi-Location Marketing 6:09 – The One Thing to Fix First: Fast, Personal Follow-Up 7:46 – Name the Lead Source to Build Instant Trust 8:31 – Facebook Leads vs SEO Leads: Treat Them Differently 18:03 – Why You Should Test Paid Channels Side by Side 21:14 – The Hard Truth: 14 to 16 Percent of Calls Go Unanswered 41:05 – Let Your Customers Handle the Objections 44:01 – Why Every Owner Needs a Mastermind 46:03 – Where to Find Dave and ClientTether   THIS EPISODE IS BROUGHT TO YOU BY   UPFROG System replacement leads from paid ads, nurtured and booked into sold jobs before your team arrives: upfrog.com   MARKETSTORM An AI-powered advertising platform. Results vary by market, budget, and campaign configuration: https://marketstorm.ai/   CALLRAIL CallRail's Voice Assist is a 24/7 AI voice assistant that answers every call, handles customer questions, and books jobs directly onto your calendar, all without you ever having to step away from the current job. Try Voice Assist for free today at voiceassist.com   BREEZY Capture 25-30% more clients with Breezy AI Agents. Use code 'SBM' to book a demo and get $500 on us: https://partners.getbreezyapp.com/sbm/   PHONETAP Your calls hold the key to growing your business. PhoneTAP gives you instant AI analysis, real customer lifetime value, and tools to coach your team. Learn more: phonetap.ai/demo   COMPANYCAM Capture work, track job progress, and stay connected from the field to the office with photo documentation and AI tools that keep work moving. Start a free trial at https://companycam.com/   TRAINUAL Trainual is an AI-powered training and knowledge platform for growing teams. Describe the training you need and it builds the steps, structure, and quiz: https://trainual.com/   NEXTIVA Xpert from Nextiva is an AI agent that answers the calls that roll to voicemail, asks the right questions, quotes the job, books the appointment, handles rescheduling, and summarizes every call. Try it free for 30 days at https://www.nextiva.com/service-business-mastery   CONNECT WITH THE HOSTS AND GUEST   Tersh Blissett: https://www.linkedin.com/in/tershblissett/ Josh Crouch: https://www.linkedin.com/in/josh-crouch/ Dave Hansen of ClientTether: https://www.linkedin.com/in/davidahansen/ ClientTether: https://clienttether.com/   ABOUT SERVICE BUSINESS MASTERY   Service Business Mastery helps home service owners run better, more profitable companies. Every week, Tersh Blissett and Josh Crouch break down the operations, technology, and leadership behind growing an HVAC, plumbing, or electrical business, with the operators actually doing the work. More at https://servicebusinessmastery.com/   Want the frameworks from each episode in your inbox? Join the free Service Business Mastery newsletter: https://service-business-mastery.beehiiv.com/subscribe   Subscribe on YouTube and follow us on Spotify and Apple Podcasts so you never miss an episode. If this one helped, share it with an owner who needs it.   #ServiceBusinessMastery #HomeServices #SpeedToLead #LeadGeneration #ContractorMarketing
Service Business Mastery for Skilled Trades: HVAC, Plumbing & Electrical Home Service
https://www.servicebusinessmastery.com
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