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  <title>Hard Sports Drinks, Industry Layoffs and Pabst’s Stolen Beer</title>
  <description> The summer selling season wraps up this weekend with Labor Day Monday, and one of the hottest segments of the summer has been hard sports drinks.  &amp;amp;nbsp;  Brewbound editor Justin Kendall and senior reporter Zoe Licata dive into the fast-growing segment and how their views have shifted on it over the last year. They look at who is leading the segment now and new entrants looking to fast-follow, including Boston Beer Company.  &amp;amp;nbsp;  The duo also recap several rounds of layoffs, including Sapporo USA’s wind-down of the Stone Brewing-branded locations in Escondido, California; Mark Anthony’s integration of the Finnish Long Drink and coming sales team cuts; and Diageo’s ongoing $1.2 billion restructuring effort hitting its NYC headquarters.  &amp;amp;nbsp;  Plus, Justin and Zoe discuss low-ABV beers (and Justin cracks Sierra Nevada’s new Go-Two IPA) and Pabst’s viral stolen beer marketing campaign. </description>
  <author_name>Brewbound Podcast</author_name>
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