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  <title>EP #559 The Exact Strategy Behind a $340K Kickstarter Success | SmoqeX </title>
  <description>Ideas are easy. Execution is hard. In this episode, Salvador Briggman talks with Dori Topaz of Livwell Brands about the crowdfunding strategy behind SmoqeX, an all-in-one indoor smoker, air fryer, and grill. Dori shares how he spent two years developing the product, built a community before launch, collected early commitments, communicated directly with backers, and raised roughly $340,000 plus from more than 500 supporters. In this episode, you’ll learn about:   How to build a crowdfunding community before launch   Why product validation matters before Kickstarter   How to create trust with backers   Why high-priced rewards can benefit from this key thing   How PR helped SmoqeX gain additional media attention   Why resilience matters when bringing an invention to market   Resources and Tools Mentioned:   Book a coaching call   Subscribe for Weekly Crowdfunding Tips   Fulfillrite: Kickstarter and crowdfunding reward fulfillment services. They come highly recommended! Download their free shipping and fulfillment checklist   FREE Kickstarter Course   Kickstarter Launch Formula Audiobook    SmoqeX on Kickstarter   SmoqeX Website   </description>
  <author_name>Crowdfunding: Kickstarter, Indiegogo, and Ecommerce with CrowdCrux | Crowdfunding Demystified</author_name>
  <author_url>http://www.crowdcrux.com</author_url>
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