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  <title>289 - Embracing Empathy and Innovation in Insurance with Maria Ferrante-Schepis</title>
  <description>Empathy can play an important role in helping clients move from recognizing a need to feeling ready to take action. In a recent episode of&amp;amp;nbsp;The Annuity Show, Maria Ferrante-Schepis, founder of Think&amp;amp;nbsp;Worthy&amp;amp;nbsp;Consulting, discussed how insurance professionals can better understand the “invisible wall” between unmet need and&amp;amp;nbsp;concept of negative&amp;amp;nbsp;demand. Her perspective: education alone may not be enough.&amp;amp;nbsp;Meaningful two-way&amp;amp;nbsp;conversations can help advisors better understand client concerns, build trust, and&amp;amp;nbsp;support more informed decision-making.&amp;amp;nbsp; As technology continues to handle more of the technical aspects of insurance and annuity solutions, the human element may become even more important.&amp;amp;nbsp;She reviews previous failures and successes in industry technology advancements, as well as overlooked nuances, to gain a clearer perspective on how we can approach future innovation. Learn more: thatannuityshow.com and where you get your podcasts Visit: thinkworthy.com to engage with Maria </description>
  <author_name>That Annuity Show</author_name>
  <author_url>https://thatannuityshow.com/</author_url>
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