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  <title>150. The smartest path to a book deal (and a book that sells) with Farnoosh Torabi</title>
  <description>I’m excited to bring you this episode—it’s a great overview of all the thoughts authors sit with before taking the plunge. After, frankly, an unplanned pause on the podcast in order to get my book out the door, I’m thrilled to say we’re back this week with a new episode! This one’s a bit different. My pal and Book to Brand co-host Farnoosh Torabi invited me on her award-winning pod So Money, for a collab conversation around books, AI in publishing, the ROI of books, and alllll the dirty details about THE LIST…you know the one. (Ahem, NYT, Ahem) I’m excited to bring this episode to you as the first one back because it’s such a great overview of all the thoughts authors sit with before taking the plunge. Head over and listen now! </description>
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