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The Smarter Artist Show: Episode 22 - 20,000 Covers, One Lesson.
In this episode, Sean, Dave, Johnny, and guest Matt Stone of 100 Covers talk about the number one thing successful books have in common. Spoiler: it has to do with the cover! Stay tuned to the end, or just go to the show notes, for a limited time offer from 100 Covers. **Special Promotion:** Special 50% offer at https://100covers.com using the coupon code ASS from Friday June 19, 2026 to 11:59 PM EST Monday June 22, 2026. Timestamps: 00:00 - Introduction to the episode and guest Matt Stone  00:26 - The importance of showing your work and applying experience to your brand  02:30 - Something Cools: Johnny and Sean talk the Backrooms movie. Dave talks about the upcoming movie on Netflix “The Last House” and Matt’s is … a Milli Vanilli song.  14:55 - An amazing segue to the topic of the show and how Dave is trying to sabotage the show. 16:00 - The origins of 100 Covers. 18:40 - What Matt discovered while researching their 20,000 book covers. 24:58 - Targeting successful book covers and utilizing Bookbub ads. 31:05 - Balancing creativity and market trends, short game versus long game. 37:57 - working with clients on how to research for their book cover. 41:00 - non-fiction book cover designs 46:00 - Evergreen vs. ephemeral design trends 51:00 - Special 50% offer to get your own covers.   ⠀**Special Promotion:** Special 50% offer at https://100covers.com using the coupon code ASS from Friday June 19, 2026 to 11:59 PM EST Monday June 22, 2026.
The Smarter Artist Show
https://www.smarterartist.net
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