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  <title>Hilton Orlando Turns Digital Signage Into Event Revenue</title>
  <description>At Hilton Orlando, Glenn Haussman talks with Shannon Butler, Director of Catering and Events, about how the hotel uses Xpodigital for flexible event branding, real-time updates, and incremental revenue through digital signage. Meeting planners want spaces that feel customized to their programs Digital signage lets Hilton Orlando update schedules, sponsor messages, sizzle reels, and award content in real time Xpodigital removes the large upfront investment barrier for the hotel and ownership Revenue share adds incremental income while improving the planner and attendee experience Association groups turn signage into sponsor inventory and build revenue for themselves Xpodigital supports the hotel team on-site and remotely, keeping updates fast and execution tight Hilton Orlando started with one screen, saw results, and expanded from there Want the weekly roundup of news, videos, and what you might’ve missed? Text HOTEL to 66866. </description>
  <author_name>No Vacancy Live and No Vacancy News</author_name>
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