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Software, Collaboration and the Alchemy of Getting It Done
In this CoatingsTalk™, Brian Cook and Mark Zeleznock with Dataforma sit down with Karen Edwards for a one-of-a-kind webinar dissecting how Dataforma’s radical approach to contractor feedback redefined the customer satisfaction in roofing software. In late 2025, Dataforma invited its users to a summit and used the time to hear feedback from the other side of the table and implemented it in real time. Bypassing the red tape, Dataforma demonstrates that by bringing contractors directly into development, software providers can create a user experience that is greater than the sum of its parts. Join us for this case study of what is possible when people passionate about the industry get under the same roof to problem solve.   Learn More at https://www.coatingscoffeeshop.com/     Sign up for the Week in Coatings! https://www.coatingscoffeeshop.com/sign-up      Are you a contractor looking for resources? Become an R-Club Member today! https://www.rooferscoffeeshop.com/rcs-club-sign-up     Learn more about DataForma here!  https://www.coatingscoffeeshop.com/directory/dataforma   Follow Us!   https://www.facebook.com/CoatingsCoffeeShop   https://twitter.com/CoatingsCS   https://www.linkedin.com/company/coatingscoffeeshop/   https://www.instagram.com/coatingscoffeeshop/   https://www.youtube.com/channel/UCnFB6Tbj80S52yDYVnhbkJw   https://www.tiktok.com/@coatingscoffeeshop   https://www.coatingscoffeeshop.com/rss     #DataForma #CoatingsCoffeeShop #RoofCoatings #CommercialRoofing #RoofingContractor #RoofersCoffeeShop #RoofRepair #RoofRestoration 
CoatingsCoffeeShop
https://www.coatingscoffeeshop.com/podcasts/coatingscast
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