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  <title>Aescape Enters Insolvency, WHOOP Adds Telehealth, Seed Oil-Free Foods Rise</title>
  <description>May 12, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories:  Jesse &amp;amp;amp; Ben's raises $10M to expand tallow-based frozen fries into 1,500+ retail locations including Whole Foods and Sprouts as seed oil debate goes mainstream Whoop plans in-app telehealth launch this summer integrating medical records, bloodwork, and wearable data with physician-guided care backed by Abbott and Mayo Clinic Aescape enters insolvency proceedings after selling assets for ~$16M with $150M+ in unpaid debts, highlighting capital intensity challenges in wellness hardware  More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram → https://www.instagram.com/fittinsider/ Follow us on LinkedIn → linkedin.com/company/fittinsider Reach out → insider@fitt.co </description>
  <author_name>Fitt Insider</author_name>
  <author_url>https://insider.fitt.co</author_url>
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