1 rich Libsyn https://www.libsyn.com 90 600 Andrew Hall is the founder and CEO of Ethenta. He is based in Portugal. The &quot;DREAM&quot; service from Ethenta&amp;nbsp;is a strategic framework designed to help organizations transition from traditional hierarchies to intelligent, agentic networks. It is aimed at enabling &quot;+65% Productivity&quot; through &quot;Enterprise Agentic AI Transformation&quot; Mark Hillary called Andrew to ask about Agentic AI and how a focus on AI across the organisation may have a profound impact on CX. https://www.linkedin.com/in/andrewghall/ http://ethenta.com/ &amp;nbsp; Summary: Mark Hillary and Peter Ryan discuss the challenges in the CX industry, including increased airfare costs and the bankruptcy of Spirit Airlines. They introduce Andrew Hall, who has formed a new company, Ethenta, focused on agentic AI. Ethenta's &quot;DREAM&quot; methodology helps organizations reimagine their business processes by capturing and synthesizing data from various sources, including interviews and historical data. The tool provides a visualization of the enterprise's &quot;corporate psyche,&quot; aiding in decision-making and root cause analysis. Andrew emphasizes the importance of intelligent people using AI to augment, not replace, human intelligence. CX Files http://cxfiles.libsyn.com/cxfiles <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/41204470/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/201678745