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  <title>231. Breaking Big Food: How Big Tobacco Hijacked America's Food System — With Patrick Sullivan Jr. &amp;amp; Ashley Leroux Sullivan</title>
  <description>Timestamps : 0:00 -&amp;amp;nbsp; Introduction – Welcome to The Holistic Kids Show 0:51 -&amp;amp;nbsp; Meet the Guests – Patrick Sullivan Jr. &amp;amp;amp; Ashley Leroux Sullivan 3:12 - Their Journey – How They Got Into Food Advocacy 4:00 - Big Tobacco Bought Big Food – The 1980s Takeover 7:36 - The Making of Breaking Big Food Documentary 8:44 - Ashley's Mold Test &amp;amp;amp; The Birth of Firefly Organic Coffee 12:00 - Shocking Stats – Chronic Disease &amp;amp;amp; America's Health Crisis 15:02 - Patrick's Thyroid Cancer Story &amp;amp;amp; the 4 Pillars of Health 19:07 - How Kids Can Get Closer to Their Food 23:37 - The Truth About Mold &amp;amp;amp; Toxins in Coffee 26:17 - One Change Kids Can Make Today – Ditch the Lunchables 27:25 - Where to Find the Documentary &amp;amp;amp; Key Takeaways What if the same companies that got America hooked on cigarettes are now controlling what's on your dinner plate? In this eye-opening episode of The Holistic Kids Show, hosts Zane, Emad, and Ca sit down with Patrick Sullivan Jr. and Ashley Leroux Sullivan — husband-and-wife team and executive producers of the groundbreaking documentary Breaking Big Food: How the American Food System Went Rotten, and How It's Being Revived (now streaming on Apple TV and Amazon Prime Video). Together, they unpack: 🔍 How Big Tobacco bought Big Food — In the 1980s, companies like RJ Reynolds and Philip Morris purchased major food brands like Nabisco and Kraft, ultimately controlling ~40% of the American food supply by the 1990s. ☕ The dirty secret in your coffee cup — Why most commercial coffee is loaded with mold, mycotoxins, and glyphosate — and what to look for when choosing a clean cup. 🏥 Patrick's thyroid cancer wake-up call — How a cancer diagnosis at 38 led the couple on a journey to understand the four pillars of health: food, stress, sleep, and movement. 🌱 How kids can fight back — Practical steps young people can take right now, from ditching Lunchables to learning to cook and getting closer to their food. 🐔 From documentary to farmers market — How Ashley and Patrick opened Firefly Organic Coffee &amp;amp;amp; Market in Scottsdale, Arizona, and why sourcing third-party tested, organic, mold-free coffee changed everything. Key Stats from the Episode:   The US makes up 4% of the world's population but accounts for 75% of global pharmaceutical profits   The US currently ranks 49th in life expectancy   Nearly 70% of the food Americans eat is ultra-processed   Whether you're a kid, a parent, or just someone trying to eat better in a world designed to keep you hooked — this episode is a must-listen. 🎬 Watch Breaking Big Food on Apple TV &amp;amp;amp; Amazon Prime Video 📋 Get the free &amp;quot;Dirty Dozen Ingredients to Avoid&amp;quot; cheat sheet at breakingbigfood.com --- Learn more about Dr. Madiha Saeed at&amp;amp;nbsp;https://holisticmommd.com, or follow her on social media @HolisticMomMD </description>
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