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  <title>507. Consumer Retrenchment or Reallocation, AI Impact on GTM and Purchase Decisions, How to Balance Consumer Sentiment vs. Behavior, and Where Smaller Funds Win (Natalie Dillon)</title>
  <description> Natalie Dillon of Maveron joins Nick to discuss Consumer Retrenchment or Reallocation, AI Impact on GTM and Purchase Decisions, How to Balance Consumer Sentiment vs. Behavior, and Where Smaller Funds Win. In this episode we cover:   Investing in the Older Adult Category  Challenges for Smaller Funds in Venture Capital  Consumer Investing and Market Trends  Participation as a Product and Consumer Creators  AI's Impact on Venture and Marketplaces  Distribution and Go-to-Market Strategies  Balancing Portfolio Construction and Ownership   Guest Links:   Natalie’s LinkedIn  Natalie’s X  Maveron’s LinkedIn  Maveron’s Website   The host of The Full Ratchet is&amp;amp;nbsp;Nick Moran&amp;amp;nbsp;of&amp;amp;nbsp;New Stack Ventures, a venture capital firm committed to investing in founders outside of the Bay Area.  We’re proud to partner with&amp;amp;nbsp;Ramp, the modern finance automation platform.&amp;amp;nbsp;Book a demo&amp;amp;nbsp;and get&amp;amp;nbsp;$150—no strings attached.&amp;amp;nbsp;&amp;amp;nbsp;  Want to keep up to date with The Full Ratchet?&amp;amp;nbsp;Follow us on social. You can learn more about New Stack Ventures by visiting our&amp;amp;nbsp;LinkedIn&amp;amp;nbsp;and&amp;amp;nbsp;Twitter. </description>
  <author_name>The Full Ratchet (TFR): Venture Capital and Startup Investing Demystified</author_name>
  <author_url>http://fullratchet.net</author_url>
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