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  <title>Can You Train for Executive Presence? Carmen Sederino on the 50/50 Rule</title>
  <description>Carmen Sederino, Founder and Performance Master at Illuminated Story, joins John Golden to explain why the live keynote is a competitive advantage AI cannot replicate — and how leaders and sellers can build real executive presence through voice, body, and emotional choreography. She shares the 50/50 rehearsal rule, how authenticity works as a range rather than a fixed pose, and why pause is the most underused tool in business delivery. Learn more at https://illuminatedstory.com/. </description>
  <author_name>Sales POP! Podcasts: Insights from Top Experts in Sales, Marketing, Leadership &amp;amp; More.</author_name>
  <author_url>https://www.salespop.net</author_url>
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