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  <title>Episode 35 - Kaila Vander Horn</title>
  <description>On this week's episode, Chris is joined by Kaila Vander Horn (Head of Content at Speedwork) for a discussion about B2B content on LinkedIn. Kaila has more than a decade of experience in social media and digital marketing and we explore how she advanced professionally to where she is today, earning the trust of businesses and c-suite executives.&amp;amp;nbsp; Hot Topic for This Week's Episode: B2B Content and LinkedIn&amp;amp;nbsp; And of course, learn why Kaila socials on this week's episode of Why I Social! Kaila's Links:&amp;amp;nbsp;  LinkedIn   Read and Subscribe to the latest Why I Social Newsletter [LinkedIn]  About our sponsor: The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials, and to foster a global community of practice and collaboration among social media professionals.&amp;amp;nbsp;  Learn more about how you can advance your career at&amp;amp;nbsp;https://nismonline.org/  The Why I Social theme song was created by Benjo Beats and may not be used outside of this podcast.&amp;amp;nbsp; </description>
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