1 rich Libsyn https://www.libsyn.com 90 600 Recently, I presented at SXSW called You Are Still the Brand: What AI Can’t Do For You alongside author, Ryan Levesque. Preparing together gave me a rare look at how someone I respect does their work, and it made me rethink a few things about my own process.&amp;nbsp; Here’s what I learned about preparation, deep work, and why there’s a huge jump between $1,500 Hamilton tickets vs. $15 improv tickets. If you’re interested in hearing about an upcoming training I’m planning to offer around writing and marketing your book, get on my waitlist below.&amp;nbsp; mikekim.com/writeyourbook CONNECT WITH ME Newsletter Instagram TikTok X (Twitter) LinkedIn Facebook &amp;nbsp; Brand You Personal Branding http://mikekim.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/40611175/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/1a4454/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/40611175