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  <title>Gen Z’s Fitness Spending, The End of Anti-Aging, Talkspace’s $835M Deal</title>
  <description>March 11, 2026: Your daily rundown of health and wellness news, in under 5 minutes. Today's top stories:   Bank of America data shows Gen Z gym memberships up 9% while binge drinking among 21-34 year-olds falls 10% over past decade   Mintel reports consumers shifting to science-backed skincare with &amp;quot;clinically proven&amp;quot; claims up 45% and biohacking interest rising 35% year-over-year   Universal Health Services acquires Talkspace for $835M, gaining access to 6,000 clinicians and 200M+ covered lives to build full behavioral health stack   Today's episode is brought to you by AIIR — a modern communications and experiential agency for health, wellness, fitness, and performance brands. From earned media to events and creator-led campaigns, AIIR helps companies sharpen their story, earn attention, and build trust that compounds. Visit https://aiir.agency to learn more. More from Fitt: Fitt Insider breaks down the convergence of fitness, wellness, and healthcare — and what it means for business, culture, and capital. Subscribe to our newsletter → insider.fitt.co/subscribe Work with our recruiting firm → https://talent.fitt.co/ Follow us on Instagram → https://www.instagram.com/fittinsider/ Follow us on LinkedIn → linkedin.com/company/fittinsider Reach out → insider@fitt.co &amp;amp;nbsp; </description>
  <author_name>Fitt Insider</author_name>
  <author_url>https://insider.fitt.co</author_url>
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