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  <title>CBP 297 - How to Turn Website Leads Into Cash-Pay Patients</title>
  <description>A lot of practice owners don’t lose revenue because of ineffective marketing… They lose revenue due to slow lead follow-up and weak conversions. And sometimes I even come across those that don’t follow up with every lead because they/they’re staff think “we’re too busy” … THE HORROR!&amp;amp;nbsp; In this week’s episode, you’ll hear a slightly different flavor of my coaching, and it applies to both fully Cash-Based practices AND In-Network practices trying to increase Private-Pay revenue. The practice owner I’m coaching has a practice that is:   Busy   On a waitlist.   Currently about 60% in-network pts, and 40% cash-pay pts   Getting “more leads than we can handle” through his PatientSites website.   And still not maximizing cash-Pay growth. Because leads weren’t being followed up with immediately — and when they were, they weren’t being handled strategically.  Primarily because leads weren’t being followed up with immediately — and when they were, they weren’t being handled strategically to maximize conversions of those that would be higher-profit, self-pay patients.  Pre-PS: If you are still In-Network with any insurances and want to increase your Cash-Pay revenue (like this episode’s coaching client) — whether that involves dropping contracts or not — I have a 12-month program designed specifically to help you accomplish that, and we’re starting a new cohort in a few months.&amp;amp;nbsp; If you’d like to add your name to the interest list and get more details, email me at jarod@drjarodcarter.com  What You’ll Learn in This Episode   Why “we’re too busy to follow up” is one of the most expensive beliefs in private practice   The response-time benchmarks that every practice should place on lead follow up   When it’s actually quite important for the practice owner to personally handle discovery/consult calls (temporarily)   How to structure receptionist-to-clinician handoffs for higher Cash-Pay conversions   Why generic business advice on Podcasts and Youtube often fails miserably when applied to your specific practice and situation   USEFUL INFORMATION:  Check out our course:&amp;amp;nbsp;Cash-Based Practice Mastermind &amp;amp;nbsp; </description>
  <author_name>The Cash-Based Practice Podcast</author_name>
  <author_url>https://drjarodcarter.com</author_url>
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