<?xml version="1.0" encoding="utf-8"?>
<oembed>
  <version>1</version>
  <type>rich</type>
  <provider_name>Libsyn</provider_name>
  <provider_url>https://www.libsyn.com</provider_url>
  <height>90</height>
  <width>600</width>
  <title>The Language of Super Bowl LX Ads: The Messaging Winners and Losers</title>
  <description> The Super Bowl&amp;amp;nbsp;isn't&amp;amp;nbsp;just about football—it's&amp;amp;nbsp;about messaging. For 30 seconds, brands spend millions trying to connect with millions of viewers. But not all of them&amp;amp;nbsp;succeed.&amp;amp;nbsp;   &amp;amp;nbsp;In this annual episode, one of our most popular every year, our partners break down the messaging behind this year's most talked-about commercials. What made some ads resonate so powerfully that people&amp;amp;nbsp;can't&amp;amp;nbsp;stop talking about them? Why did others completely miss the mark despite massive budgets and star power?&amp;amp;nbsp;   Lee, Michael, Keith, Ben, and Katie analyze the themes, language choices, and strategies that&amp;amp;nbsp;separated&amp;amp;nbsp;the winners from the losers.&amp;amp;nbsp;You'll&amp;amp;nbsp;discover what these ads reveal about how audiences think right&amp;amp;nbsp;now, and&amp;amp;nbsp;gain a behind-the-scenes look at what&amp;amp;nbsp;actually makes&amp;amp;nbsp;messaging work. Whether&amp;amp;nbsp;you're&amp;amp;nbsp;a communicator, a business leader, or simply curious about why certain messages stick with us, this episode is a masterclass in the power of language done right… and a whole lot of fun! _______________________________________________________________________________________&amp;amp;nbsp;   Enjoyed&amp;amp;nbsp;the podcast? Rate us on&amp;amp;nbsp;Spotify&amp;amp;nbsp;or write us a review on&amp;amp;nbsp;Apple Podcasts.&amp;amp;nbsp;   Questions? Email us&amp;amp;nbsp;at&amp;amp;nbsp;podcast@maslansky.com. We would love to hear from you!&amp;amp;nbsp;   Want to keep up with&amp;amp;nbsp;what's&amp;amp;nbsp;new with us?&amp;amp;nbsp;Follow us on LinkedIn&amp;amp;nbsp;at&amp;amp;nbsp;maslansky + partners.&amp;amp;nbsp;   </description>
  <author_name>HearSay: Lessons in Effective Communication &amp;amp; Messaging</author_name>
  <author_url>https://www.maslansky.com</author_url>
  <html>&lt;iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/40077615/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no"  allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen&gt;&lt;/iframe&gt;</html>
  <thumbnail_url>https://assets.libsyn.com/secure/item/40077615</thumbnail_url>
</oembed>
