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  <title>Humanizing the Customer Relationship: An Interview with Christina Garnett, CX Evangelist and “Pocket CCO”</title>
  <description> Brands still operate today as though media coverage and reach are all that matter, even as customers make every effort to evade their messaging. A new playbook is needed, according to CX expert Christina Garnett, which fosters communal spaces called “brandoms” where relationship building and brand building intersect.&amp;amp;nbsp; </description>
  <author_name>Customer First Thinking</author_name>
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