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  <title>202: Slow Fashion, Purpose and the Power of Community with Ali Lennard, Owner and Designer at Philosophy Australia</title>
  <description>Joining me on The Debra Shepherd Podcast today is Ali Lennard who is the Owner and Designer at Philosophy Australia. Philosophy Australia is a Sydney-based womenswear label known for its timeless, versatile garments and commitment to ethical, local production. With several decades in commercial fashion design, Ali’s experience and easy-going personality are reflected in her designs.&amp;amp;nbsp; Philosophy Australia is a multi-award-winning brand with a loyal and growing community of discerning customers who “choose better” and appreciate slow fashion.&amp;amp;nbsp; In this episode, Ali shares her business story. She talks about purpose, her biggest lessons in business, slow fashion, and what it takes to build a strong brand with staying power and the power of community.&amp;amp;nbsp; HIGHLIGHTS  Ali’s path to&amp;amp;nbsp;fashion started at the age of five when she told her kindergarten teacher, she wanted to be in the fashion industry when she grew up. &amp;amp;nbsp;&amp;amp;nbsp; The growth of Philosophy Australia as a slow fashion brand that is 100% Australian.&amp;amp;nbsp;&amp;amp;nbsp; The importance of slow fashion, local manufacture and being able to follow garments from start to finish, which Ali says&amp;amp;nbsp;not many&amp;amp;nbsp;companies can do today.&amp;amp;nbsp; It takes a village and a community to build a business. Ali talks about the power of connection,&amp;amp;nbsp;community&amp;amp;nbsp;and the Philosophy Australia family.&amp;amp;nbsp;&amp;amp;nbsp; Navigating challenging times in business, the importance of being flexible, and how everything is pivotable.&amp;amp;nbsp; Staying true to your values and what it takes to build a strong brand with staying power. Ali's talks about meaningful living and what it looks like for her.&amp;amp;nbsp;  Plus, more! &amp;amp;nbsp; SHOW NOTES Get all episode show notes here:&amp;amp;nbsp;&amp;amp;nbsp; www.debrashepherd.com.au/debra-shepherd-podcast&amp;amp;nbsp;&amp;amp;nbsp; &amp;amp;nbsp; CONNECT WITH ALI LENNARD www.philosophyaustralia.com.au Instagram @_PhilosophyAustraliaFashion &amp;amp;nbsp; CONNECT WITH DEBRA www.debrashepherd.com.au Instagram&amp;amp;nbsp;@_DebraShepherd&amp;amp;nbsp;&amp;amp;nbsp; Work With Debra </description>
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