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  <title>What Matters Most for Credit Unions in 2026</title>
  <description>With thousands of credit union-related conversations under his belt, CU Broadcast host Mike Lawson has his finger on the pulse of the industry like few others.&amp;amp;nbsp; So we asked him point blank: after everything you heard in 2025, what should be top of mind for credit union leaders heading into next year? His answer? A wake-up call. In this episode, Mike Lawson and host Joshua Barclay dissect the uncomfortable truths facing credit unions—from an aging membership base that threatens the movement's long-term survival, to mega-mergers that risk eroding the &amp;quot;people helping people&amp;quot; DNA that makes credit unions different.&amp;amp;nbsp; We talk about what's actually working to attract younger members (hint: it's not just TikTok), why some credit unions are quietly dropping &amp;quot;credit union&amp;quot; from their names, and how AI is creating an arms race between fraudsters and the institutions trying to stop them. This podcast episode is sponsored by BusinessNext, the all-in-one CRM made for credit unions and community banks.&amp;amp;nbsp; If you want to see the BusinessNext CRM in action, you can&amp;amp;nbsp;watch a demo video by clicking this link.   &amp;amp;nbsp; </description>
  <author_name>Banking on Experience powered by BUSINESSNEXT</author_name>
  <author_url>https://crmnext.us/resources/podcast/</author_url>
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