1 rich Libsyn https://www.libsyn.com 90 600 Since 2011, Mario Carrasco has built a successful cultural insights agency alongside his cofounder Roy Eduardo Kokoyachuk: ThinkNow. Carrasco and the agency partner with influential brands and government institutions to pull back the curtain on what shapes consumer behavior using data—particularly Hispanic and Latino consumers. ThinkNow has produced a multitude of research since its founding, including Carrasco’s work on the Hispanic Millennial Project and We are GenZ studies. The agency established itself at the forefront of data-driven insights. As 2025 comes to a close, ThinkNow and Carrasco are doing what had yet to be done: determine the impact of immigration raids on Hispanic communities and the economy, while providing actionable insights for how brands can step in to support Latino consumers. The Latino Majority https://hispanicexecutive.com/podcast/the-latino-majority/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/39338375/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/fca654/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/196369010