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  <title>Letting Go to Move Forward: Seller’s Corner with Robin Fisk, Donorfy</title>
  <description> Robin Fisk | Donorfy | Co-Founder &amp;amp;amp; Former CEO&amp;amp;nbsp;   In this Seller’s Corner episode, Robin Fisk shares what it really takes to sell a SaaS company you’ve spent a decade building. As a two-time founder and former CEO of Donorfy—a bootstrapped CRM serving more than 1,000 charities &amp;amp;amp; nonprofits—Robin offers a candid look at designing a company with an exit in mind, managing the reality of due diligence, and handling the emotional side of letting go.&amp;amp;nbsp;   He reflects on what worked, what he’d do differently, and how he approached the deal after the first buyer walked away. Whether you’re thinking about selling in a year or in ten, Robin brings clarity to the decisions founders face on the road to a successful exit.&amp;amp;nbsp;   A candid, practical conversation for any founder preparing for life after their exit.&amp;amp;nbsp; 00:00 – Introduction &amp;amp;amp; Donorfy’s background 02:00 – Building a SaaS company with an exit in mind 04:10 – Why and when to pursue an M&amp;amp;amp;A exit 07:30 – Choosing the right advisor and buyer 11:00 – Managing secrecy, due diligence, and a false start 16:40 – Non‑negotiables and finding the right strategic buyer 23:30 – Lessons learned and life after the exit  </description>
  <author_name>TechExits Podcast</author_name>
  <author_url>http://techexits.libsyn.com/website</author_url>
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