1 rich Libsyn https://www.libsyn.com 90 600 Is it possible to make every sales interaction a win for all parties involved? &amp;nbsp; On today’s solo episode of Sales Today I address the conventional sales dynamic with a bold exploration of ethical selling. &amp;nbsp; Discover how a win-win-win scenario not only benefits the customer and the company but also leaves the salesperson’s conscience clear. &amp;nbsp; The conversation tackles the intriguing Goldilocks dilemma in sales - striking the perfect balance between being too aggressive or too passive. &amp;nbsp; I break down the ETHICAL framework, offering tactical approaches such as empathetic communication, transparency, and holistic value creation. &amp;nbsp; In a world where ethical standards are paramount, this episode provides a crash course in mastering ethical sales practices. &amp;nbsp; Drawing from principles outlined in my book, &quot;Ethical Selling,&quot; I dissect common misconceptions and invite listeners to rethink their sales techniques. &amp;nbsp; Links and Resources &amp;nbsp; Follow Fred: https://linktr.ee/fredcopestake &amp;nbsp; Take the Collaborative Selling Scorecard https://collaborativeselling.scoreapp.com/ &amp;nbsp; Watch this episode on YouTube: https://youtu.be/IFouzVh-POQ &amp;nbsp; Watch my FREE YouTube Course: Sales Mastery for Engineers: https://bit.ly/Sales-Mastery-For-Engineers Sales Today http://throughpartnering.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/39183225/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/195873590