1 rich Libsyn https://www.libsyn.com 90 600 IN CLEAR FOCUS: Jon-Stephen Stansel, the author of the Bigeye Book Club selection, &quot;The 10 Principles of Social Media Marketing,&quot; explains why human judgment remains essential: &quot;AI can do a lot, but it doesn't have taste.&quot; Jon also discusses timeless principles for effective social media, drawn from his work on franchises such as &quot;The Lord of the Rings.&quot; Learn why social media is not a one-person job, how to create a consistent brand voice, and why there's no such thing as a boring brand. In Clear Focus https://bigeyeagency.com/blogs/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/39065475/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/040404/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/195547845