1 rich Libsyn https://www.libsyn.com 90 600 The US supermarket business is cut-throat, but amid it all Trader Joe’s has been able to carve a distinct role. Chicago Booth’s Ram Shivakumar explains how it has thrived, and what it tells us about business strategy in a highly competitive market. Chicago Booth Review Podcast http://review.chicagobooth.edu <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/39009430/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/39009430