1 rich Libsyn https://www.libsyn.com 90 600 In this episode, we’re tackling one of the biggest changes happening in digital marketing right now: Google’s AI Overview answers. You’ve seen them—those summaries that appear at the top of Google results when you ask a question. So how do you get&amp;nbsp;your&amp;nbsp;business to show up there? Eric breaks down the simple three-part playbook he and the team at In Transit Studios use to help local businesses get noticed by Google’s AI: Clarity&amp;nbsp;– Write website content that directly answers real customer questions. Credibility&amp;nbsp;– Build trust with proof, like real names, photos, reviews, and consistent business details. Connection&amp;nbsp;– Help Google understand your site with schema markup, the behind-the-scenes code that labels your business info, services, reviews, and location. Together, these create what Eric calls&amp;nbsp;“AI Readiness.”&amp;nbsp;Most competitors haven’t done it yet—so now’s your chance to stand out while they’re still figuring it out. He also shares a&amp;nbsp;Shoestring Marketing Tip&amp;nbsp;you can try right away: partner with nearby businesses for a themed “crawl”—like a café, pizza, or dessert crawl—to boost visibility and create community buzz. Want to know where you’re losing potential customers before they even find you? Visit&amp;nbsp;MyMarketingScorecard.com to spot and close the gaps that are quietly costing you customers. 15 Minute Marketing Fix https://intransitstudios.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/38890190/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/38890190