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  <title>The Era of the Generalist: Rachel Been, SVP of Design for Expedia Group</title>
  <description>In this episode, Liam speaks with Rachel Been, SVP of Design for Expedia Group, about her journey from photography to design leadership and why she believes this is &amp;quot;the era of the generalist.&amp;quot; The conversation unpacks the recent launch of Expedia's new app on ChatGPT and what it means to design for &amp;quot;non-deterministic flows&amp;quot; and &amp;quot;infinite inputs.&amp;quot; Rachel explains how AI is breaking old, linear design paradigms and why, in an age of potential &amp;quot;design slop,&amp;quot; deep curiosity and human-centered craft are more important than ever. &amp;amp;nbsp; Read a transcript and check out more from me at interfacecafe.com &amp;amp;nbsp; Episode Chapters: 00:00 Introduction 01:34 The Generalist Designer 11:22 Launching the Expedia App for ChatGPT 16:00 Beyond the Search Bar 25:44 Designing for Infinity 34:03 The Sandwich Theory 39:41 Avoiding Design Slop: Advice on Craft </description>
  <author_name>Design Notes</author_name>
  <author_url>https://design-notes.show</author_url>
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