1 rich Libsyn https://www.libsyn.com 90 600 Join me and Ted Rubin of ActivEngage as we discuss the power of live human assistance on websites&amp;nbsp;for active shoppers. &amp;nbsp;Do consumers&amp;nbsp;need&amp;nbsp;more data or do they want to establish&amp;nbsp;a&amp;nbsp;connection?&amp;nbsp;&amp;nbsp;Do they want to fill out forms or&amp;nbsp;get their answers right away? Why&amp;nbsp;are dealers acting like they control the information which is so readily available online? We discuss it all in an active discussion on Smart Balance: the right amount of human touch powered by AI insights. #automotivemarketing #aiinsights #automotivewebsites #podcast &amp;nbsp; &amp;nbsp; Brian Pasch Podcast http://brianpasch.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/38565020/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/item/38565020