1 rich Libsyn https://www.libsyn.com 90 600 This week on The Modern Customer Podcast, John Solomon, CMO of Therabody, shares how the company rebuilt its brand around the customer. By shifting from product-first to customer-first, Therabody expanded relevance, built trust, and strengthened loyalty. AI then pushed personalization even further—turning product use into connected experiences that grow with each customer. Highlights from our conversation: &amp;nbsp;✔️ Leveraging customer feedback to guide Therabody’s rebrand and audience-first strategy &amp;nbsp;✔️ Applying AI to deliver personalized wellness experiences at scale &amp;nbsp;✔️ Designing products and experiences around customer needs &amp;nbsp;✔️ Building cultural relevance through talent partnerships that strengthen brand connection 👉 Tune in to hear how Therabody turned customer insights into strategy—and the leadership lessons you can apply. Learn more about Therabody: www.therabody.com Blake Morgan&amp;nbsp;is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today’s Customer. Follow Blake Morgan on&amp;nbsp;LinkedIn For regular updates on customer experience,&amp;nbsp;sign up for her weekly newsletter here.&amp;nbsp; &amp;nbsp; The Modern Customer Podcast https://www.blakemichellemorgan.com/the-modern-customer-podcast/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/38227295/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/193075145