1 rich Libsyn https://www.libsyn.com 90 600 This episode of Surviving Healthcare features an interesting conversation about one physician's journey to open his own direct-pay practice after being in an insurance based practice. My guest for this episode is Dr. Erik Korzen, a chiropractic physician at Dynamic Physical Health. &amp;nbsp; Our discussion begins with an explanation of how Dr. Korzen decided to become a physician in the first place. You'll hear him talk about the progression of his career, from working as a doctor in a chiropractic practice to starting his own direct-pay practice. &amp;nbsp; You'll hear his experience working in an insurance based practice with the focus on quantity rather than quality.&amp;nbsp; Dr. Korzen discusses what drove him to open his own practice and use a direct-pay model.&amp;nbsp; He also talks to me about how he was able to set up a successful practice despite the fact that he had no previous business experience, which is fascinating. He was able to create a model in which the business side takes a back seat to patient care, and how he got there is a great story. &amp;nbsp; The discussion then turns to how he deals with patients and prepares them for the experience of dealing with a doctor on a cash basis, and his policies on dealing with patients on the business end.&amp;nbsp;&amp;nbsp; You'll hear about the barriers that he had to overcome when setting up his own practice. &amp;nbsp; Dr. Korzen then talks about his unconventional and interesting choices regarding marketing.&amp;nbsp; He explains his choice of practice location and why it has been a strategic dream, for him and his patients. We then turn to the implications of being a &quot;cash-only&quot; practice, and how he communicates that to the patients who rely primarily on insurance to pay for their medical care. &amp;nbsp; To read more about this episode or check out other guests and topics, visit surivivinghealthcarepodcast.com Surviving Healthcare http://survivinghealthcare.libsyn.com/webpage <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/3741158/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/9625878