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Episode 078 – Katrina Markoff, Founder, Violet Flames Chocolate
On this episode of the Executives’ Exchange, Katrina Markoff, Founder of Violet Flame Chocolate, joins Julie Smolansky, CEO of Lifeway Foods and Exec Club Board Member, to discuss her nearly three decades of innovation in the world of gourmet chocolate and what it means to lead with creativity and purpose.   00:00 – Intro 02:30 – Katrina's Childhood and Background 06:19 – Why Chocolate? 11:32 – Navigating Challenges 13:12 – Violet Flame 17:45 – Creating a Balanced Company Culture 23:30 – What Makes Chicago Special 30:35 – Balancing Taking Risks 37:45 – Using Mothership as a Business Tool 43:25 – Making Things Purposeful 46:20 – Leaving a Legacy 50:15 – The Future of AI in Different Spaces 56:25 – Outro   Episode Link: Violet Flames Chocolate   Guest Host: Julie Smolyansky, President & Chief Executive Officer, Lifeway Foods Producer: Eva Penar, Chief Content & Communications Officer, The Executives’ Club of Chicago     Subscribe on Apple, Spotify, or wherever you listen to podcasts.    Thank you to our podcast sponsor, Shure Incorporated.   For nearly 100 years, Shure Incorporated has developed best-in-class audio products that provide high-quality performance, reliability and value. Headquartered in Niles, Illinois, our history of innovation and expertise in acoustics, wireless technology, and more enables us to deliver seamless, transparent audio experiences to a global audience. Our diverse product line includes world-class wired and wireless microphones, networked audio systems and signal processors, conferencing and discussion systems, software, a loudspeaker, and award-winning earphones and headphones.   Find Shure on: Facebook | LinkedIn | Instagram
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