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Episode 15 - Maria Duron
On this week's episode of Why I Social, Chris speaks with Coach Maria Duron (Professional Trainer, Consultant and Google Coach). Maria shares her road to becoming a Google Coach and shares more information about how search has evolved - from SEO to AI.  Key Highlights Maria's "squiggly" career path through rural America's marketing landscape The creation of Brand Chat on Twitter in 2009 Her role in Google's small business outreach program Maria  also provides practical advice about:  Adapting to AI-driven conversational search The importance of consistency over viral moments in marketing How AI is transforming content visibility and credibility Why "hope is wonderful to have, but it's a poor strategy" in business Quoteables: On Consistency in Marketing "That is the boring part of marketing that people don't understand. They want the sexy silver bullet, what can I do to fix this and get that flash and excitement and become viral? Well, as everybody knows here who's done any training in social media, those viral moments are rare. They're not something that are common." And of course, learn why Maria socials on this week's episode of Why I Social!  Maria's Links:  LinkedIn Learn more about Flowsend  Get 30% off your first 3 months of Flowsend.AI using SOCIALCHRIS referral code. Sign up today. Join The Why I Social Community Discord: https://discord.gg/GsB6rhHr Read and Subscribe to the latest Why I Social Newsletter [LinkedIn] About our sponsor: The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials while fostering a global community of practice and collaboration among social media professionals.  Learn more about how you can advance your career at https://nismonline.org/ The Why I Social theme song was created by Benjo Beats and may not be used outside of this podcast.  Did you know you can get 30% off your first 3 months of Flowsend.AI using SOCIALCHRIS referral code. Sign up today.
Why I Social
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