1 rich Libsyn https://www.libsyn.com 90 600 Content marketing is a phrase that gets thrown around a lot but what exactly is it? Does your business really need it? Welcome to the second installment of my four-part Summer Super Fun digital marketing Spectacular with Ian Anderson Gray. Last week we talked about what businesses should know about websites, this week we&amp;rsquo;re going to take a look at the content marketing side of things. For full shownotes please visit&amp;nbsp;OhSoPinteresting.com Be sure to come back for the next two weeks to listen to the rest of this series! Week1:&amp;nbsp;What Businesses Need to Know About Websites&amp;nbsp; Week 2: Content Marketing Part 1 - What is it and why you need it Week 3:&amp;nbsp;Content Marketing Part 2 - How to create and distribute your content Week 4: Digital Marketing Productivity and Timesaving Tools Oh So Pinteresting Podcast http://www.ohsopinteresting.com <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/3638007/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/9282060