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  <title>Episode 12 - RJ Thompson</title>
  <description>On this week's episode of Why I Social: Chris speaks with R.J. Thompson, Manager of Multimedia and Digital Strategy (Health Sciences) at University of Pittsburgh. He is a dynamic figure in higher education marketing and nonprofit leadership.&amp;amp;nbsp; Key Highlights: - Innovative Social Media Strategy for Nonprofits: RJ shares insights from his work with Bellevue Forward, emphasizing storytelling through social media without a budget. He highlights the power of engaging local communities to amplify their narratives. - Higher Education and Teaching Philosophy: Discover RJ's belief in every moment as a learning opportunity. He discusses his graphic design background and how creativity fuels problem-solving in education. - LEGO Certifications and Community Projects: Explore RJ's LEGO certifications and his collaboration with Carnegie Mellon University. Learn how LEGO serves as both a stress reliever and a tool for engaging neurodivergent children. - Community Involvement and Leadership: RJ reflects on his motivations for community work and how he encourages young professionals to create impactful experiences.  And of course, learn why RJ socials on this week's episode of Why I Social!&amp;amp;nbsp; RJ's Links:&amp;amp;nbsp;  LinkedIn Bellevue Forward Learn more about Flowsend&amp;amp;nbsp;  Get 30% off your first 3 months of Flowsend.AI using SOCIALCHRIS referral code.&amp;amp;nbsp;Sign up today.    Join The Why I Social Community Discord: https://discord.gg/GsB6rhHr  Read and Subscribe to the latest Why I Social Newsletter [LinkedIn]  About our sponsor: The National Institute for Social Media (NISM) empowers marketing professionals to elevate their social media expertise through industry-recognized certification. NISM provides comprehensive training designed to build confidence, credibility, and credentials while fostering a global community of practice and collaboration among social media professionals.&amp;amp;nbsp;  Learn more about how you can advance your career at&amp;amp;nbsp;https://nismonline.org/  The Why I Social theme song was created by Benjo Beats and may not be used outside of this podcast.&amp;amp;nbsp;  Did you know you can get Get 30% off your first 3 months of Flowsend.AI using SOCIALCHRIS referral code.&amp;amp;nbsp;Sign up today.   </description>
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