Episode 232: Creating a Health-Conscious Non-Alcoholic Beverage with George Youmans of HiYo

1 rich Libsyn https://www.libsyn.com 90 600 Episode 232: Creating a Health-Conscious Non-Alcoholic Beverage with George Youmans of HiYo 📌Make sure to check out HiYo https://drinkhiyo.com/ Hiyo's mindful social tonics are mindfully crafted with organic adaptogens, natural nootropics, and functional botanicals to be the better-than-alcohol alternative 👉In this episode of Drama Free Healthy Living, host Jess Cording speaks with George Youmans, co-founder of HiYo, a non-alcoholic beverage company. George shares the origin story of HiYo, which was inspired by personal family struggles with alcohol-related issues and the lack of satisfying non-alcoholic alternatives. They delve into the journey from concept to market, discussing the challenges of creating a delicious, functional drink packed with adaptogens, seeking funding, and overcoming production hurdles. George also sheds light on the societal shift towards reduced alcohol consumption, the financial complexities of producing non-alcoholic beverages, and the importance of a supportive community in entrepreneurship. With insights on maintaining balance and healthy living, this episode offers an inspiring look at innovation in the wellness industry. 🖋️ Some key points&nbsp; (00:00) Introduction to the Podcast (00:38) Meet George Yeomans: Co-Founder of Hyo (03:23) The Origin Story of Hyo (07:40) Challenges and Triumphs in Product Development (13:15) Raising Funds and Market Reception (22:31) Personal Reflections on Drinking Less (28:07) Exploring Hyo's Product Line (36:41) Industry Trends and Future Plans (40:33) Final Thoughts and Farewell 🌎 Connect with George Youmans LinkedIN https://www.linkedin.com/in/george-youmans-43428052 🎤 Podcast post-production by Seamless Multimedia &nbsp; YouTube Link: https://youtu.be/AQ9C5rFXUdE&nbsp; If you like what you hear, leave a 5-star review on apple podcasts HERE. Connect with me on IG &nbsp;@jesscording Drama-Free Healthy Living With Jess Cording http://drama-free-healthy-living-jess-cording.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/35541290/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/185335735