1 rich Libsyn https://www.libsyn.com 90 600 I’ve worked with a number of startups both inside and out of the built environment sector.&amp;nbsp; One thing they have in common is an infatuation with media coverage.&amp;nbsp; Don’t get me wrong this is essential for a startup, but it’s not the only tool in the toolkit.&amp;nbsp; But, public relations isn't just about media coverage—it’s about building credibility and trust. For a startup, positive profile-raising activities can boost your visibility, attract investors, increase customer confidence, and open doors for partnerships. The challenge? As a newcomer without a well-known brand, breaking through the noise requires creativity and persistence. The good news is that even on a tight budget, you can build a PR strategy that maximises your resources. Today I share 6 tips for success. Let’s dive in! &amp;nbsp; Communication Strategy That Works podcast http://communicationstrategythatworks.libsyn.com/website <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/33600602/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/050400/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/180202027