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  <title>Lessons in Building a Sustainable Book-Based Business</title>
  <description>The parallels between creating books and building businesses are strong and made stronger thanks to Samir Rath. Samir isn&amp;amp;rsquo;t only a seasoned startup founder and angel investor&amp;amp;mdash;he&amp;amp;rsquo;s also the author of No Startup Hipsters: Build Scalable Technology Companies. I was blown away by Samir&amp;amp;rsquo;s pinpoint business thinking and how it applies in equal measure to forging a thriving, meaningful business as well as crafting a memorable, important book. In today&amp;amp;rsquo;s chat, Samir and I talk about ideal reader identification, author platforms, marketing campaigns, funding models, expanded content funnels, and so much more. Get prepared to learn a lot. After the show, find us on Twitter @WinningEdits or #authormba with your questions and comments. Enjoy!</description>
  <author_name>AuthorMBA: Conversations About Book Marketing, Publishing, Author Platforms, and Other Business Strategies for Authors</author_name>
  <author_url>http://authormba.net</author_url>
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