1 rich Libsyn https://www.libsyn.com 90 600 Introducing Sidney &amp;amp; Declan. They founded outdoor clothing brand Fera - a love letter to the British outdoors. Founded in 2022, each capsule celebrates different outdoor culture, from fly fishing to country pubs and outdoor cooking.&amp;nbsp; Their collections are made up of hard-wearing canvas gilets, sherpa fleeces, field shirts and double knee trousers - bringing a rugged, hardworking and boxy style back to the UK outdoor scene. And while outwear has become dominated by highly technical over-engineered gear, Fera, by contrast, position themselves as an outdoors lifestyle brand offering us a more down-to-earth approach to nature.&amp;nbsp; In this episode, we talk about the origin story that led to the creation of Fera, the pair's thirst for adventure and raising money in a tough environment. Go wild. &amp;nbsp; People Doing Things http://edlittle.co.uk/ <iframe title="Libsyn Player" style="border: none" src="//html5-player.libsyn.com/embed/episode/id/31558252/height/90/theme/custom/thumbnail/yes/direction/forward/render-playlist/no/custom-color/88AA3C/" height="90" width="600" scrolling="no" allowfullscreen webkitallowfullscreen mozallowfullscreen oallowfullscreen msallowfullscreen></iframe> https://assets.libsyn.com/secure/content/172770942